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Garment or product descriptions are used in the fashion industry for mainly 3 purposes- Technical, Marketing, and Legal. Technical garment descriptions are the basis of all of these and they are useful to create a design, pattern, production, and maintaining a database of styles. Content writers later convert technical descriptions into consumer-friendly marketing descriptions. Legal ones are the last level of descriptions required for export /import documentation purposes. This course covers a detailed description of common garments and their parts. A must know for any designers, buyers Pattern makers, and fashion marketer.
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