The CPD Register Research Project is being carried out as an introductory and background study, over 12 months, in preparation of a wider Doctor of Professional Studies (DProf) Research Study, also being carried out by The CPD Register's Research and Development Manager, Emma Owen, BA(Hons), MSc, in conjunction with Middlesex University.
The DProf Study has been developed with specialist pathways to reflect the complex developmental work of senior professionals in an expansive range of specialisms. The programme is delivered as a partnership between the Faculties of Health, Social Care and Education, and Science and Technology, at Middlesex University. Professional Doctorates have the equivalent status of a PhD and are designed as research-based qualifications for busy working professionals as part-time independent studies. Postgraduate researchers on this programme have the ambition and drive to create impact in their chosen field of practice. The research projects undertaken are based on cutting-edge issues that can contribute new knowledge and are catalysts for change.
The CPD Register is supporting and funding this DProf Study and deeper Research Project into the perception of CPD Accreditation and will enable The CPD Register to be at the forefront of CPD and the Accreditation of it.
Since early 2023, The CPD Register has observed a significant surge in the number of CPD Accreditation Organisations in the UK, rising from 6 to over 40 by December 2024. This rapid growth, primarily driven by newly established accreditation providers, highlights the non-regulated nature of the CPD accreditation industry.
Concerns have arisen regarding the quality and legitimacy of many of these CPD Accreditation Organisations. Some may issue "CPD Accredited" stamps or logos without rigorous review processes or published assessment criteria, making it difficult for consumers to verify the authenticity and quality of CPD activities.
Since introducing the ability for consumers to report a Training Provider or CPD Course in January 2024, The CPD Register has received hundreds of complaints from consumers who have invested time and financially in CPD training programs advertised as "CPD Accredited," only to discover issues such as lapsed accreditation, substandard quality, non-existent training, or outright fraud.
With the above in mind, The CPD Register is conducting an in-depth research project into the perceptions and assumptions of CPD Accreditation. This research will explore how CPD Accreditation is perceived by:
The research aims to addresses several critical issues within the CPD accreditation industry:
By conducting this research, The CPD Register aims to contribute to a more transparent, accountable, and consumer-centric CPD industry.
The research will be split into 3 phases:
In today's fast-paced professional landscape, Continuing Professional Development (CPD) has become an indispensable tool for individuals and organisations alike. This research project delves into the relevant academic literature to highlight the historical roots of CPD, its contemporary significance, and the economic and societal benefits it offers. Additionally, it explores the complexities of the CPD accreditation landscape, highlighting the need for standardised quality assurance.
A critical aspect of this exploration is the examination of the CPD accreditation industry. Despite the widespread recognition of CPD's importance, the industry remains largely unregulated, raising concerns about the quality and effectiveness of accredited programmes. This project highlights the need for standardised quality assurance to safeguard the integrity of CPD and protect the interests of both professionals and organisations.
By investigating the challenges and opportunities associated with CPD, this project seeks to provide a comprehensive understanding of this vital aspect of lifelong learning. We will delve into the diverse range of CPD activities, from formal training programmes to informal self-directed learning, and examine the role of technology in shaping the future of CPD.
Continuing Professional Development (CPD) typically involves a structured approach with elements like monitoring, recording, and a defined cycle. This transforms it from a solely individually driven activity to a more formalised system aligned with Lifelong Learning principles (Friedman, 2023). Given the limited academic research published in recent years specifically on continuing professional development and the overlap between their core principles, CPD and Lifelong Learning will be considered interchangeable for the purposes of this study.
The concept of CPD stems from the understanding that initial professional qualifications are not static. As industries and professions evolve, so too must the skills and knowledge of those working within them. CPD emerged as a response to the need for ongoing learning and development, recognising the importance of maintaining high standards of practice and adapting to changing professional landscapes (Friedman, 1962).
The concept of lifelong learning, underpinning CPD, has roots stretching back to the medieval guilds, where craftsmen would apprentice and master their trades. However, the formal recognition and systematic implementation of CPD, as we understand it today, is a relatively recent phenomenon, largely driven by societal, technological, and economic shifts (Queeney, 2000).
The 20th Century formed an era of growth and formalisation. The post-World War II period saw a surge in higher education and a growing professional class. This led to a greater emphasis on maintaining and enhancing professional competence (Friedman, 2012).
Social and political changes of the 1960s, coupled with increased public scrutiny, spurred the need for professionals to continually update their knowledge and skills (Cervero, 2001; Daley, 2001; Houle, 1980). This decade marked the emergence of formal CPD programmes, particularly in regulated professions like medicine, law, and engineering.
The 1980s witnessed a significant expansion of CPD, driven by factors such as government regulation, increased globalisation, and technological advancements (Cervero & Azzaretto, 1990). This period saw a shift towards a more learner-centred approach, with a focus on individual needs and competencies. However, challenges such as a lack of rigorous evaluation and a reliance on traditional delivery methods persisted (Kuhne, 2013).
The 21st century has ushered in a new era of CPD, characterised by rapid technological advancements and evolving workplace demands. Key trends include the rise of digital transformation, a focus on workplace relevance, an emphasis on lifelong learning, and the role of professional bodies.
The rise of e-learning platforms and online resources has made CPD more accessible and flexible. Online courses, webinars, and virtual workshops have become increasingly popular, allowing professionals to learn at their own pace and convenience (Berge, 2013).
CPD providers are increasingly tailoring their offerings to meet the specific needs of organisations and individuals. This has led to a greater emphasis on practical skills and knowledge that can be directly applied to the workplace (McCrea, Gay, & Bacon, 2000).
As the pace of technological change accelerates, the need for continuous learning has become even more critical. CPD is seen as a vital tool for individuals to stay ahead of the curve and adapt to new challenges (Slotte & Herbert 2006; Eraut 2012).
Before the onset of the COVID-19 pandemic in March 2020, face-to-face conferences, seminars, and leadership training courses were the predominant modes of CPD delivery. The subsequent imposition of travel restrictions and physical distancing measures, coupled with the urgent need to disseminate information about COVID-19 management, accelerated the development and adoption of virtual teaching and learning platforms as a means of facilitating CPD (Soklaridis et al., 2024). The COVID-19 pandemic catalysed the integration of online learning tools into professional development. Though the pandemic has abated, the efficacy of these digital tools continues to offer significant potential for future pedagogical approaches (Aristovnik et al., 2023).
In conclusion, CPD has evolved significantly over the past few decades, driven by a range of factors, including technological advancements, societal changes, and economic pressures. As we move into the future, CPD will continue to be an essential component of professional development, helping individuals and organisations to thrive in an increasingly complex and competitive world.
Millions of professionals in the UK engage in CPD (Friedman, 2012). While CPD is widely adopted, its interpretation and goals can vary across different sectors. For example, with healthcare professionals CPD is often seen as a means of safeguarding patients and the public by ensuring practitioners possess the necessary skills and knowledge for safe, effective, and legal practice (HCPC, 2009). In contrast, other professions may view CPD as a personal development tool that promotes career advancement and mitigates risks associated with outdated practices and regulations (IOSH, 2010).
Public perception of CPD is relatively positive. A 2021 survey by Toluna found that 34% of UK adults had undertaken CPD, with higher rates among men and younger age groups (Pitts et al., 2021). Moreover, a significant 40% of respondents indicated that they would seek to verify CPD credentials when choosing a professional service provider, emphasising the public's trust in CPD as a marker of professional competence.
The 2024 Adult Participation in Learning Survey (Nermond et al, 2024) reveals a significant increase in adult learning across the UK, largely driven by independent and online learning. Over half of UK adults have engaged in learning over the past three years. While work-related learning remains a primary motivator, personal interest and development have also seen a notable uptake. Learners report various benefits, including improved skills, increased self-confidence, and a greater enjoyment of learning.
Despite high participation rates, many learners face challenges, such as time constraints, financial burdens, and a lack of confidence in using technology. Technology is widely used in learning and is seen as a valuable tool for flexible and personalised education. However, inequalities persist, with regional disparities and socioeconomic factors influencing access. Higher social grades and educational attainment are associated with greater participation. Younger, employed individuals are more likely to engage in learning (Muhammed, 2024).
Overall, the survey highlights the growing importance of lifelong learning in the UK. However, addressing inequalities and providing support for learners, especially those facing barriers, remains crucial to ensure inclusive and equitable access to learning opportunities.
The UK's CPD industry is extensive and diverse, making it difficult to precisely quantify its economic impact. However, CPD is a cornerstone of many industries and can be delivered through various modalities, including online and in-person learning. In 2002, Brown et al. highlighted the scarcity of research exploring the economic value of CPD. This observation remains pertinent in 2024. To provide some context, CPD in higher education institutions generated approximately £750 million in 2022-23 (Mosley, 2024). Online education, which encompasses both CPD and broader academic programmes, generates approximately £4.1 billion annually from both public and private institutions (Stalker, 2024). The UK Register of Learning Providers (2024) reports that over 50,000 learning providers have registered since 2005, suggesting that the economic value of CPD is likely substantially larger.
CPD can be a powerful tool in mitigating the negative effects of technological unemployment. For example, in sectors like manufacturing and retail, where automation is increasingly common, workers who participated in reskilling programs were more likely to find new roles or transition to different industries. Without such programs, these workers often faced prolonged unemployment or were forced into low-skilled, low-wage jobs. This aligns with broader economic research, which emphasises the importance of skill adaptability in maintaining a competitive workforce (Latham-Green, 2015).
Furthermore, CPD can boost innovation and productivity within organisations (Burns, 2020). Companies that invest in employee training often report higher levels of innovation, especially in sectors like information technology, finance, and healthcare (Na, 2021). This suggests that CPD not only benefits individual workers but also contributes to overall economic growth by stimulating innovation and competitiveness.
CPD plays a crucial role in maintaining professional standards. By ensuring that professionals remain up-to-date with the latest developments in their fields, CPD helps to safeguard the public interest and promote ethical practice. Furthermore, CPD can contribute to personal and professional growth, enhancing individuals' employability and career prospects (Friedman, 2023).
Continuing Professional Development has become a vital part of professional life in the UK. Its significance is evident in the widespread adoption of CPD policies by professional bodies. By 1987, half of UK professional bodies had implemented CPD policies (Welsh & Woodward, 1989), and by 2018, nearly all (91%) had formalised their approach (PARN, 2021). Professional bodies play a crucial role in setting standards, accrediting CPD providers, and promoting lifelong learning among their members (Webster-Wright, 2009).
The value of CPD is globally recognised. In 2006, the International Federation of Accountants (IFAC) called on all accounting bodies to implement mandatory CPD (Paisey and Paisey, 2020). Twenty years later, industries such as Building Services are introducing mandatory CPD (CIBSE, 2024), underscoring the continual global importance of CPD in maintaining professional standards.
In other industries such as all regulated healthcare professions in the UK CPD has become a mandatory requirement. To ensure ongoing competence and safety, practitioners must participate in CPD activities and maintain records of their participation. This requirement was introduced in response to government recommendations for improving clinical governance in the NHS, as outlined in the 2006 White Paper, "Trust, Assurance and Safety: The Regulation of Health Professionals." In recent years, CPD has become a key component of revalidation processes for many health professions (Karas et al, 2020).
While CPD policies are widely implemented, the actual level of professional engagement varies significantly. A 2008 estimate by the Professional and Regulatory Norming Agency (PARN) suggested that approximately 52% of the 5.2 million UK professional body members were actively engaged in CPD (PARN, 2009). With the number of UK professional body members exceeding 13 million in 2024 (PARN, 2024), even maintaining the same level of engagement would imply that over 6.76 million professionals are currently participating in CPD. However, it is reasonable to assume that the actual number may be higher.
With the above in mind, CPD is an essential component of modern professionalism. It enables individuals to adapt to changing circumstances, maintain high standards of practice, and contribute to the ongoing development of their professions. As the world continues to evolve, the importance of CPD is likely to increase, making it a vital investment for both individuals and organisations.
The Continuing Professional Development (CPD) accreditation industry currently operates in a largely unregulated environment, leading to a concerning lack of transparency and potential consumer harm. While numerous service providers offer accreditation, their methodologies for assessing training quality remain unknown (The CPD Register, 2024). Without a standardised framework, there's no guarantee that "accredited" training programmes actually deliver promised benefits. Consumers may unknowingly trust these organisations, unaware of the rigour behind their assessments.
Regulation is often misconstrued as a barrier to business growth, but its role in fostering market integrity, consumer protection, and economic prosperity is undeniable (Dommett & Zhu, 2022). When implemented effectively, regulation can significantly enhance business practices and outcomes. Clear standards and enforcement mechanisms ensure fair competition, boost consumer confidence, and ultimately drive growth (Baldwin and Black 2007).
The success of the Regulated Qualifications sector, sharing many similarities with CPD, exemplifies the benefits of regulation. Regulatory bodies like Ofqual in the UK use a robust framework (RQF) to uphold quality. They ensure courses effectively assess knowledge and skills, assessments are fair, and qualifications are trusted by employers and institutions. By providing clear information, Ofqual empowers students and professionals to make informed choices (Gov.UK 2024).
High-quality training should be built on accurate, engaging content, well-structured delivery, and diverse teaching methods to cater to different learning styles. Ideally, programmes should promote interactive learning and utilise assessments aligned with learning objectives that provide constructive feedback and measure overall efficacy (LinkedIn Training, 2024).
However, the unregulated CPD industry currently lacks standardised evaluation criteria, making it unclear how training is verified (Sivyer, 2003). This ambiguity creates problems for consumers as the "accredited" label may mislead them into believing the course is high-quality and improves their understanding, even when it does not.
Like the Regulated Qualifications sector, CPD accreditation could significantly benefit from a robust regulatory framework to ensure quality and consumer protection. This would transform professional development, ensuring individuals and organisations receive high-quality training that meets the demands of a rapidly changing world. A well-designed regulatory framework could involve independent bodies, industry self-regulation, or even government oversight. By advocating for such a framework, CPD standards can be improved, promote continuous learning, and foster a culture of excellence.
CPD Accreditation Organisations certify training materials, giving them a "stamp of quality" and allowing training providers to market their courses as CPD accredited (Friedman and Phillips, 2004). There are a number of accreditation bodies in the UK, all of which have no mandatory industry standards set for how these training courses should be assessed. This then becomes unclear to the consumer what key requirements should be found within the learning materials to give it the accredited title (Muijs and Lindsay, 2005).
Organisations such as Membership bodies and Institutions implement CPD requirements stating that members must demonstrate a specific number of CPD credits each year; if they fail to do so, their memberships will be voided (Paisey et al, 2007). These organisations grant members a status that may include letters after their names, but the CPD that members engage in is not governed by the organisation; as long as it is relevant, it will be approved (CFA Society, 2016). Training providers will try to utilise this status as a business incentive by capitalising on the requirement for CPD (Lester, 2011). They can advertise their programmes as CPD-accredited and attract to anyone looking to complete their mandatory training.
Continuing Professional Development (CPD) has become an indispensable tool for both individuals and organisations in today's fast-paced world. It empowers professionals to adapt to change, enhance their skills, and contribute to organisational success.
The economic impact of CPD is undeniable. It fuels innovation, boosts productivity, and elevates overall organisational performance. By investing in CPD, organisations cultivate agile and adaptable workforces equipped to navigate future challenges. For individuals, CPD opens doors to career advancement, enhanced earning potential, and a greater sense of professional fulfilment.
However, the current CPD landscape presents a fragmented picture, lacking a unified framework for quality assurance. The proliferation of accreditation providers, coupled with the absence of robust regulation, raises concerns about the effectiveness and credibility of CPD programmes. Consumers are left to navigate a system shrouded in ambiguity, questioning the true value behind the "accredited" label.
Is a robust regulatory framework urgently needed to safeguard the quality and relevance of CPD activities?
This research project will look to determine if such a framework would ensure that CPD programmes meet high standards, are delivered effectively, and provide tangible benefits to learners. By implementing clear standards and robust enforcement mechanisms, the overall standard of CPD could be elevated, fostering a culture of continuous learning and enhancing the reputation of the CPD industry.
This phase presents the findings derived from the questionnaires completed by training providers, employers, and learners. Through a thematic analysis of the questionnaire responses, several key themes emerged concerning the factors that influence engagement with CPD. To explore perceptions of CPD accreditation, the analysis draws on responses that highlight perspectives on participation trends and the driving forces behind CPD provision and uptake. References to individual respondents are provided in brackets (e.g., R1, R2, R3) to indicate direct quotations.
As an exploratory study, the questionnaires were designed to include open-ended questions that encouraged detailed and, at times, unanticipated responses. This flexibility enabled the identification of themes that may not have been foreseen prior to data collection.
Among the Training Provider respondents, 72% reported that their training activities were accredited. Of these, 66% indicated that they were very familiar with the concept of Continuing Professional Development (CPD), while the remaining 34% were somewhat or slightly familiar. Furthermore, more than 80% of respondents conceptualised CPD as a continuous process through which professionals actively enhance, maintain, and broaden their skills, knowledge, and competencies throughout their careers.
Approximately half of the Training Providers with accredited activities associated accreditation with quality assurance, perceiving it as an indicator of the credibility and rigour of their training provision. This perspective was exemplified in comments such as: "To give legitimacy to our activities and a level of quality assurance for our clients" (R41) and "To ensure I am training to a high standard" (R38). Additionally, 10% of respondents viewed accreditation as a means of "adhering to global or international professional standards," thereby reinforcing the perceived link between accreditation and professional credibility. A further 10% believed that CPD accreditation itself enhanced the credibility of their training activities.
The duration of CPD accreditation among Training Provider respondents varied considerably. Sixteen percent had held accreditation for less than one year, 38% for one to three years, 11% for three to five years, and 27% for more than five years. On average, each training provider reported having approximately ten accredited activities.
In terms of the accreditation process, 25% of respondents indicated that they were required to submit only a sample of their activities, or in some cases, nothing at all, whereas the remaining 75% were required to submit all courses for assessment. Regarding submission methods, 52% of training providers reported submitting their activities via the CPD accreditation organisation's website, while 38% submitted through email. Sixty-six percent of training providers reported receiving individual accreditation numbers for each activity, 17% did not, and a further 17% were unsure whether individual numbers had been assigned.
With respect to awareness of the CPD accreditation organisations' criteria, 72% of respondents stated that they were aware of the specific criteria, frameworks, or standards against which their activities were assessed. In contrast, 20% reported that they were not aware, and 8% were unsure. Regarding feedback, 61% of respondents indicated that they received detailed feedback on their submitted activities, 27% received only limited feedback, and 12% received none. Among the 28% of respondents who were unsure or unaware of the accreditation organisations' criteria, frameworks, or standards, 22% nonetheless reported receiving feedback on their courses. For most training providers (66%), the accreditation process took between two weeks and over one month to complete, while 13% reported obtaining accreditation in less than one week. Furthermore, 61% of training providers reported having been required to resubmit some of their materials following their initial accreditation.
When seeking CPD accreditation, training providers reported undertaking a range of verification and due diligence activities prior to selecting an accreditation organisation. Specifically, 61% indicated that they examined the cost of accreditation, while 63% reviewed the organisation's terms and conditions. An equal proportion (63%) reported verifying the accreditation organisation's official office address and contact details. Additionally, 58% examined the organisation's assessment criteria, and 44% reviewed the frequency and process by which accreditations are reviewed. Furthermore, 44% of respondents checked the accreditation organisation's registration details with Companies House, and 36% verified its status with the Information Commissioner's Office (ICO).
Accreditation fees also varied considerably. Twenty-two percent of respondents paid less than £500, 33% paid between £501 and £1,000, 42% paid between £1,001 and £5,000, and 2% paid more than £5,001. When asked how customers could verify their CPD accreditation, the majority (36%) cited the use of a certificate of accreditation from the accreditation organisation, followed by 30% who reported including the accreditation number on their activity certificates.
Eighty percent of respondents indicated that CPD accreditation had a positive impact on their business, with half of the training providers reporting that accreditation supported the marketing of their training activities. Several respondents highlighted the need for a software solution that would allow their learners to record and manage their CPD activities. This was illustrated by comments such as: "A centralised dashboard for learners to track all their CPD hours across different providers would greatly increase the long-term value and usability of CPD-accredited training" (R30) and "Some form of independent register of CPD hours received by learners" (R25). It is also noteworthy that, despite most training providers perceiving CPD accreditation as beneficial for their business, some respondents considered CPD to have little value outside of formal qualifications. This perspective is reflected in R48's comment: "Other than for qualifications it is not relevant to the education sector as there is no benefit to the user in collecting CPD 'points'."
When asked how training providers believe CPD should evolve over the next five years, opinions were varied. One respondent (R46) suggested that accreditation should be "more rigorous and regulated," while another (R33) recommended that CPD accreditation organisations should "partner with government." Additional comments emphasised the "need for clearer frameworks" (R35) and greater transparency regarding CPD evidence requirements, as reflected in R50's comment: "Doing more to highlight its importance and what evidence the criteria is for showing the activity is CPD accredited."
Upon completion of the questionnaire, respondents were given the opportunity to provide any additional comments or recommendations, to which 44% responded. Twelve percent indicated a desire to see accreditation fees reduced, specifically for smaller training providers. Other respondents once again referenced quality, with one stating: "CPD accreditation must retain a standard if it is to be recognised as a sign of quality." It was also noted that some training providers believe they need protection from those "faking CPD accreditation" (R47). Further feedback centred on inconsistencies in accreditation feedback, with R50 stating: "The assessor feedback wasn't consistent. You'd complete one course, based on previous comments, and then told this wasn't ok!" Finally, training providers expressed a desire to be involved in the implementation of CPD accreditation, with R46 suggesting: "Training providers should be invited to join the panel that discusses how CPD is implemented."
Among the learners who completed the questionnaire, 39% were in full-time employment, 19% were in part-time employment, 15% were unemployed, 14% were self-employed, and 16% were students, retired, or disabled. Of those in employment (both full time and part time) 79% are offered training courses through their employers.
The findings indicate that 59% of respondents independently finance their own training, with 75% of this group doing so on an occasional basis and the remaining 25% purchasing training on a regular basis. Furthermore, 40% of respondents reported establishing a personal budget for their continuing professional development (CPD), whereas 60% did not allocate specific financial resources for this purpose.
In terms of expenditure, the majority of respondents (45%) reported spending up to £100 annually on training activities. A further 32% indicated annual expenditures between £101 and £500, while 23% reported spending in excess of £500 per year. Regarding the frequency of enrolment, 57% of respondents participated in training on an ad-hoc basis, while the remaining 43% enrolled at regular intervals, including monthly, quarterly, or annually.
The perceived importance of CPD accreditation was also a significant finding. A majority of respondents regarded accreditation as essential, while 29% considered it to be very important. However, only 33% of respondents consistently knew which organisation had accredited the training they attended. Nearly half reported that they sometimes knew the accrediting body, and 19% stated that they rarely or never knew this information.
Prior to enrolment, 80% of respondents indicated that they always verified the accreditation status of a course as a means of assessing its quality. Additionally, 66% reported that they also evaluated the reputation of the training provider before making a purchase decision.
Following participation in CPD-accredited training, 33% of respondents felt fully qualified upon completion, while 57% felt only partially qualified, and a small minority (0.09%) reported feeling unqualified. In terms of perceived quality, 28% of respondents strongly agreed that the CPD activities undertaken were of high quality, 52% agreed, and 19% expressed neutrality or disagreement.
With respect to value for money, 24% of respondents strongly agreed that their CPD training represented good value, 38% agreed, and the remaining 38% were neutral or disagreed with this statement.
The findings indicate that 59% of respondents independently finance their own training, with 75% of this group doing so on an occasional basis and the remaining 25% purchasing training on a regular basis. Furthermore, 40% of respondents reported establishing a personal budget for their continuing professional development (CPD), whereas 60% did not allocate specific financial resources for this purpose.
In terms of expenditure, the majority of respondents (45%) reported spending up to £100 annually on training activities. A further 32% indicated annual expenditures between £101 and £500, while 23% reported spending in excess of £500 per year. Regarding the frequency of enrolment, 57% of respondents participated in training on an ad-hoc basis, while the remaining 43% enrolled at regular intervals, including monthly, quarterly, or annually.
The perceived importance of CPD accreditation was also a significant finding. A majority of respondents regarded accreditation as essential, while 29% considered it to be very important. However, only 33% of respondents consistently knew which organisation had accredited the training they attended. Nearly half reported that they sometimes knew the accrediting body, and 19% stated that they rarely or never knew this information.
Prior to enrolment, 80% of respondents indicated that they always verified the accreditation status of a course as a means of assessing its quality. Additionally, 66% reported that they also evaluated the reputation of the training provider before making a purchase decision.
Following participation in CPD-accredited training, 33% of respondents felt fully qualified upon completion, while 57% felt only partially qualified, and a small minority (0.09%) reported feeling unqualified. In terms of perceived quality, 28% of respondents strongly agreed that the CPD activities undertaken were of high quality, 52% agreed, and 19% expressed neutrality or disagreement.
With respect to value for money, 24% of respondents strongly agreed that their CPD training represented good value, 38% agreed, and the remaining 38% were neutral or disagreed with this statement.
When asked whether they understood what Continuing Professional Development (CPD) is, 80% of respondents indicated that they did, while the remaining 20% reported being only somewhat familiar or unfamiliar with the concept. The majority of respondents defined CPD as the process of developing skills and knowledge; however, some participants interpreted it differently, referring to CPD as a "learning platform" (R13) or an "independent body" (R11).
When asked what CPD personally meant to them, many respondents expressed uncertainty. Others associated CPD with quality assurance and credibility, describing it as a "sign of trust and quality" (R20) and noting that "skills are assessed up to CPD standards" (R36). One respondent remarked that "accreditation makes me feel I have achieved something that is recognised," highlighting the perceived legitimacy and sense of achievement associated with CPD-accredited training.
Respondents were also asked what would enhance the value of CPD training. Several suggested "better recognition from employers" (R45) and expressed that CPD would hold greater value "if employers recognised the accreditation" (R58). Others recommended that "more high-quality training [be] available which is cost effective" (R31). Additionally, some respondents advocated for greater standardisation across providers, suggesting that "all training providers should have to adhere to high standards for accreditation" (R49).
Similar to the Training Provider survey, respondents were given the opportunity to provide additional comments or recommendations at the conclusion of the questionnaire, to which 31% responded. A recurring theme among these comments related to the perceived lack of employer recognition of CPD-accredited training and the need for improved mechanisms that allow learners to record, log, and share their CPD achievements as required.
The findings from the questionnaires provide important insights into the perceptions of CPD and the challenges that the industry faces around CPD accreditation among training providers and learners. Overall, there is a general positive perception of CPD but there are inconsistencies that have been highlighted as well as areas for improvement in both awareness of CPD accreditation and its implementation.
Among training providers, CPD accreditation is clearly regarded as a key marker of quality assurance and professional legitimacy. This association between accreditation and professional standards was evident in respondents' emphasis on credibility, global recognition, and assurance of training quality.
However, the analysis also revealed gaps in the transparency and consistency of accreditation processes. While most providers were aware of the assessment criteria, a notable minority remained unclear about the frameworks used by accreditation bodies. This uncertainty, combined with reported inconsistencies in feedback, highlights the need for clearer communication between accreditation organisations and providers. Additionally, variability in fees and submission requirements illustrates a fragmented accreditation landscape that may disproportionately disadvantage smaller training organisations.
Another prominent theme emerging from provider responses was the perceived need for technological solutions to record and manage learners' CPD progress. The call for a centralised CPD tracking system underscores the growing demand for digital innovation in professional learning management and monitoring.
From the learner perspective, the study indicates widespread engagement with CPD, although motivations and behaviours vary significantly. Many learners self-fund their professional development, often on an ad hoc basis, reflecting a flexible but inconsistent approach to lifelong learning. The majority of learners recognised the importance of accreditation as a measure of quality, yet a substantial proportion could not identify the specific accrediting organisation for their training. This suggests that, while learners value the concept of accreditation, awareness of the underlying structures and standards remains limited.
The findings also highlight a disconnection between learners' efforts to pursue CPD and the level of employer recognition of these achievements. Respondents frequently cited a lack of employer acknowledgment as a barrier to the perceived value of CPD, reinforcing the notion that the practical benefits of CPD depend not only on accreditation but also on organisational culture and recognition mechanisms.
Both Training providers and learners emphasised quality assurance, transparency, and recognition as critical components of an effective CPD system. There is also a shared perception that CPD accreditation should be more standardised, rigorously monitored, and potentially integrated with governmental frameworks. These findings collectively suggest that the CPD industry remains fragmented, with differing levels of understanding, application, and perceived value among stakeholders.
For training providers, accreditation serves as both a quality benchmark and a marketing advantage, while for learners, it offers a sense of trust, achievement, and professional legitimacy.
However, despite these benefits, several structural and perceptual challenges persist:
Ultimately, while CPD accreditation is widely regarded as beneficial, it must evolve through improved regulation, greater transparency, and enhanced collaboration between CPD accreditation bodies, training providers, learners and employers to maximise its impact.
To enhance the effectiveness and impact of CPD accreditation, several measures should be considered. Firstly, CPD accreditation organisations should prioritise transparency by clearly publishing their assessment criteria, evidence requirements, and evaluation frameworks. This would enable training providers to align their offerings more closely with the assessment criteria and allow learners and employers to verify the quality and legitimacy of accredited courses with confidence. Improved transparency can also reduce confusion and build trust across all stakeholders.
CPD accreditation organisations should strengthen and standardise feedback for training providers. Structured and consistent feedback would help providers understand how to meet CPD standards more effectively, address gaps in course delivery, and enhance the overall quality of CPD accredited programmes. This would also promote fairness and reliability in the accreditation process, which was a concern highlighted by some respondents.
The development of centralised digital tools for CPD tracking is another key recommendation. An online platform or dashboard that would allow learners to record, verify, and share their CPD achievements, would improve accessibility, usability, and portability. Such a system would also facilitate employer verification and encourage a culture of continuous learning.
The CPD Register currently serves as a certification body, setting high standards for CPD accreditation organisations across all sectors. Although it is not yet government-backed, it provides a central reference point for certified CPD accreditation organisations. Greater recognition or formal government support for The CPD Register could further strengthen its authority, enhance credibility for learners, training providers and employers, and support the establishment of future regulatory frameworks for CPD. CPD accreditation bodies and training providers can collaborate proactively with The CPD Register to ensure alignment with these emerging benchmarks.
Finally, stronger collaboration between CPD accreditation organisations, training providers, and employers is recommended to ensure consistency, quality, and relevance across CPD programmes. Stakeholder partnerships can support the development of coherent frameworks, the sharing of best practices, and the co-creation of high-quality accredited learning. Additionally, raising awareness among learners regarding the purpose, benefits, and verification of CPD accreditation will help them understand its value for career development and professional credibility.
While this study provides valuable insights into perceptions and practices surrounding CPD accreditation, several limitations should be acknowledged. First, the study relied on self-selected questionnaire respondents, which introduces the possibility of selection bias. Participants who were already engaged with CPD and The CPD Register or had strong opinions about accreditation may have been more likely to respond, meaning that the findings may not fully represent the broader population of training providers, learners, or employers.
A second limitation concerns the self-reported nature of the data. Responses were based on participants' perceptions, experiences, and recall, which may be subject to inaccuracies or social desirability bias. As such, the reported figures and themes reflect perceived experiences rather than objective measures of CPD quality or the effectiveness of accreditation processes.
Additionally, the study did not disaggregate responses by professional sector, geographical region, or organisational size. CPD requirements and accreditation practices can vary significantly across industries and regions, which limits the generalisability of the findings. Certain sectors may face specific challenges or have different standards that are not fully captured in this study.
Employer responses were collected but were not used in this research project due to an insufficient number of completed responses. As a result, the study could not explore employer perspectives on CPD accreditation, including how organisations evaluate, recognise, and integrate CPD-accredited training into professional development plans. This limits the ability to assess the broader organisational impact of CPD accreditation and means the findings primarily reflect learner and training provider experiences.
Finally, the cross-sectional design of the study captures perceptions at a single point in time and does not account for changes over time. CPD practices, accreditation standards, and stakeholder awareness are likely to evolve, and a longitudinal approach would be necessary to understand these dynamics more fully. Despite these limitations, the study identifies consistent themes—such as the importance of quality assurance, transparency, and recognition—which highlight critical areas for improvement in CPD accreditation practices.
Building on the findings of this research project, Emma Owen's Doctorate of Professional Studies (DProf) at Middlesex University is essential for conducting a more in-depth and comprehensive investigation into the Continuing Professional Development (CPD) industry, particularly regarding the need for a standardised regulatory framework. While the initial research project identified key issues—including inconsistent accreditation processes, limited transparency, variable quality assurance, and gaps in employer recognition—it was limited by its cross-sectional design, reliance on self-reported data, and absence of employer perspectives. A DProf-level study would enable a longitudinal, mixed-methods approach engaging multiple stakeholders, including learners, training providers, employers, and CPD accreditation bodies, to examine the practical, organisational, and policy implications of standardising CPD regulation. Additionally, it would allow for a comparative analysis of domestic and international regulatory models, providing evidence-based recommendations to enhance the credibility, effectiveness, and accessibility of CPD. By undertaking this advanced research, the DProf would address the gaps highlighted in the initial study and generate actionable solutions to safeguard professional standards, improve consumer protection, and foster a more coherent and trustworthy CPD ecosystem.
Author: Emma Owen, BA(Hons), MSc. Research and Development Manager at The CPD Register.
Date Published: 5th November 2025
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