Think Tree Hub - The CPD Register Review

Commercial identification and contactability

The legal entity behind this accreditation service is ThinkTree Hub Ltd, a private limited company registered in England and Wales. The company number (04168328) and registered office address (27 Old Gloucester Street, London, WC1N 3AX) are disclosed in the website footer, the Terms and Conditions Policy, and the Privacy Policy. The trading names used throughout the website are "ThinkTree Hub" and "Think Tree Hub."

A telephone number and email address are published in the website footer and are accessible without login or payment. No dedicated contact page is present in the main navigation. Personnel are identified by name and role on the About Us page, including the CEO and Founder, editorial staff, educational consultants, and international ambassadors.

The registered office address at 27 Old Gloucester Street, London WC1N 3AX is a widely used registered agent address associated with a large volume of companies and does not represent an operational trading premises. No separate trading address is published.

Source: https://thinktreehub.com/ (footer), accessed 26 May 2026
Source: https://thinktreehub.com/terms-and-conditions-policy/, accessed 26 May 2026
Source: https://thinktreehub.com/about-us/, accessed 26 May 2026

Transparency of assessment framework

The organisation publishes a "ThinkTree Professional Standards" page at thinktreehub.com/thinktree-professional-standards/, which sets out broad expectations for course providers and trainers under five headings: Planning and Content Knowledge and Pedagogy; Learning Environment; Diversity of Learners; Assessment and Reporting; and Personal Growth and Professional Development. A Course Accreditation Policy and Procedure document is also available as a downloadable PDF, outlining the approval process stages, quality assurance requirements, and renewal expectations at a procedural level.

However, neither the Professional Standards page nor the Accreditation Policy document constitutes a published, structured set of measurable accreditation criteria. No scoring framework, assessment rubric, or specification of the evidence a course must provide in order to be accredited is publicly available. The accreditation page states that courses "must meet a set of criteria set out by ThinkTree" without listing or linking to those criteria directly.

Training providers seeking to understand what will be assessed before submitting a course for accreditation cannot determine this from the publicly available material alone.

Source: https://thinktreehub.com/accreditation-courses/, accessed 26 May 2026
Source: https://thinktreehub.com/thinktree-professional-standards/, accessed 26 May 2026
Source: https://thinktreehub.com/wp-content/uploads/2020/07/ThinkTree-Hub-Course-Accreditation-Policy-and-Procedure-Doc-.pdf, accessed 26 May 2026

Pricing transparency

Pricing for the accreditation and CPD approval services is published at thinktreehub.com/process-for-all-cpd-and-accredited-courses/. The published fees are:
CPD Approved Courses: £55 per year per course; £45 per year per course for providers submitting more than ten courses.
Accredited Courses: £295 per year per course (annual renewal fee).
Centre Approval: £100 per year.

The process page also notes that "CPD and Accredited offers include discount for ThinkTree members" and that training providers are required to sign up as a ThinkTree member as part of the accreditation process. The standard Full Membership fee of £55 per year would therefore constitute an additional mandatory cost not included within the stated accreditation fee. This relationship between mandatory membership and the accreditation fee is not prominently disclosed on the accreditation page itself.

The pricing page is not directly linked from the main accreditation page (thinktreehub.com/accreditation-courses/) and is accessible only via the Training Providers section, which may not be immediately apparent to prospective applicants visiting the accreditation page first.

Source: https://thinktreehub.com/process-for-all-cpd-and-accredited-courses/, accessed 26 May 2026
Source: https://thinktreehub.com/accreditation-courses/, accessed 26 May 2026
Source: https://thinktreehub.com/centre-approval/, accessed 26 May 2026

Terms and conditions

Terms and Conditions are published at thinktreehub.com/terms-and-conditions-policy/ and are accessible without login or payment. The terms are issued in the name of ThinkTree Hub Ltd (company number 4168328) and disclose the registered office address. The document covers membership packages, training courses, and certification services.

The published Terms and Conditions do not contain provisions specifically governing the accreditation service as sold to training providers. There are no terms addressing the duration and conditions of accreditation grants, intellectual property rights over course materials submitted for accreditation, grounds for withdrawal of accreditation, accreditation-specific complaints and appeals procedures, or refund policy in the event of a failed or withdrawn accreditation application. The Accreditation Policy and Procedure PDF references a non-refundable initial approval fee and a renewal process, but this document is a separate operational publication and does not form part of the published Terms and Conditions.

Training providers engaging with the accreditation service should be aware that the published Terms may not comprehensively govern their commercial relationship with the organisation and should request and review the full accreditation contract before proceeding.

Source: https://thinktreehub.com/terms-and-conditions-policy/, accessed 26 May 2026
Source: https://thinktreehub.com/wp-content/uploads/2020/07/ThinkTree-Hub-Course-Accreditation-Policy-and-Procedure-Doc-.pdf, accessed 26 May 2026

Individual course assessment

The Course Accreditation Policy and Procedure document states that courses are individually assessed. ThinkTree Hub states it "will review training materials and assessment materials for accredited training programmes to ensure that they are robust, fit-for-purpose and valid," and that the review considers programme objectives, structure and duration; method of assessment; assessment objectives and criteria; and subject knowledge. Applicants are required to submit details of the training programme, training materials, and assessment method as part of the application. A downloadable application form is available.

A searchable listing of accredited courses is accessible at thinktreehub.com/course/?type=Accreditation, allowing consumers to identify which courses have been accredited by the organisation.

Source: https://thinktreehub.com/wp-content/uploads/2020/07/ThinkTree-Hub-Course-Accreditation-Policy-and-Procedure-Doc-.pdf, accessed 26 May 2026
Source: https://thinktreehub.com/process-for-all-cpd-and-accredited-courses/, accessed 26 May 2026
Source: https://thinktreehub.com/course/?type=Accreditation, accessed 26 May 2026

Review and renewal

The Accreditation Policy and Procedure document confirms that accreditation is granted for a specified period and that organisations wishing to continue must apply for renewal. Annual renewal fees are published at £295 per year per accredited course. The process page describes "annual payment" as a condition of maintained accreditation status.

The Policy document also states that organisations must not make any changes or amendments to accredited training and assessment materials without the prior consent of ThinkTree Hub, providing a mechanism for quality control between renewal cycles. External monitoring activities — including monitoring visits, observation of assessment practice, and sampling of assessment decisions — are described as possible.

The specific duration of the initial accreditation period is not stated on any publicly accessible page and would be determined by the individual contract. Training providers should request clarity on this before applying.

Source: https://thinktreehub.com/wp-content/uploads/2020/07/ThinkTree-Hub-Course-Accreditation-Policy-and-Procedure-Doc-.pdf, accessed 26 May 2026
Source: https://thinktreehub.com/process-for-all-cpd-and-accredited-courses/, accessed 26 May 2026

Sale of training courses or materials

ThinkTree Hub Ltd operates simultaneously as an accreditation and CPD approval body and as a provider and seller of training courses and modules. The website hosts a courses section at thinktreehub.com/courses/ offering CPD and accredited courses from third-party providers listed on the platform. The organisation also sells its own training modules through a Teachable-hosted platform (thinktreehub.teachable.com), including Level 3 Anatomy and Physiology, Health Safety and Hygiene, and Business Management for Health and Wellness Professionals. These modules are actively promoted to training providers as components for building their own accredited courses.

The Training Providers section additionally promotes an "Accredited Trainer Programme" described as the organisation's own initial training qualification for those delivering professional training, offered with a money-back guarantee.

No statement appears on the website separating the commercial training and course-selling activity from the accreditation function. No conflict of interest policy or impartiality statement has been identified. Training providers submitting courses in complementary therapy, health, or wellness for accreditation should be aware that the organisation also produces and sells content in the same subject areas and should request confirmation of the safeguards in place before disclosing course materials.

Source: https://thinktreehub.com/ (homepage), accessed 26 May 2026
Source: https://thinktreehub.com/think-training-providers/, accessed 26 May 2026
Source: https://thinktreehub.teachable.com/, accessed 26 May 2026

Financial relationships with third-party service providers

The website's Products section and navigation promote a range of named third-party commercial products and services to members, including Holistic Health Magazine, Massage World Magazine, Massage Warehouse, Physique Equipment and Products, and Photizo Light Therapy. Membership benefits include "Discounted Insurance" and "TOTUM Discount Services." The nature of any financial arrangements between the organisation and these third-party suppliers — including whether referral fees, commissions, or other payments are received — is not disclosed anywhere on the website.

The Training Providers and process pages additionally promote bespoke insurance cover for UK-based training providers, described as including errors and omissions, malpractice and public liability cover. The insurer is not named and no disclosure is made as to whether the organisation receives any financial benefit from arranging or referring this insurance.

The absence of any disclosure means that training providers and members cannot determine whether products and services promoted through the website are selected and presented on an independent basis or whether undisclosed financial relationships exist that may influence what is featured or recommended.

Source: https://thinktreehub.com/ (Products navigation), accessed 26 May 2026
Source: https://thinktreehub.com/think-training-providers/, accessed 26 May 2026
Source: https://thinktreehub.com/process-for-all-cpd-and-accredited-courses/, accessed 26 May 2026

Ownership or control relationships with aligned commercial interests

Companies House records confirm two active persons with significant control of ThinkTree Hub Ltd. Mrs Carol Patricia Opie-Kumar (date of birth December 1958; notified 3 March 2018) holds more than 25% but not more than 50% of shares and voting rights, with a correspondence address at 27 Old Gloucester Street, London WC1N 3AX. A second PSC holds a corresponding 25–50% interest at a Harrogate address. Kush Kumar is recorded as an active Director (appointed 26 February 2001; occupation: Lecturer Therapist) and is identified on the website as CEO and Founder.

The About Us page states that Kush Kumar "has written and delivered qualifications for Universities, Awarding Organisations and worked with Ofsted participating in inspections" and "holds a number of Board Member, Examiner and International Speaker roles with professional bodies across the globe." The specific awarding organisations, professional bodies, and board or examiner roles held are not named.

Director roles as an examiner or board member at awarding organisations may give rise to conflicts with ThinkTree Hub's accreditation function, particularly where those organisations operate in the same subject areas. No conflict of interest policy or disclosure statement is published on the website. Training providers should request a full disclosure of directorial and professional affiliations before submitting materials for accreditation.

Source: https://find-and-update.company-information.service.gov.uk/company/04168328/persons-with-significant-control, accessed 26 May 2026
Source: https://find-and-update.company-information.service.gov.uk/company/04168328/officers, accessed 26 May 2026
Source: https://thinktreehub.com/about-us/, accessed 26 May 2026

Consistency of filings with advertised activity

ThinkTree Hub Ltd was incorporated on 26 February 2001 and is recorded as Active on the Companies House register. The registered SIC code is 86900 (Other human health activities), which is broadly consistent with the organisation's described activity as a membership association and accreditation body for complementary therapists and wellness practitioners. The registered office address is consistent with that published on the website and in the Terms and Conditions.

Accounts were most recently made up to 31 March 2025, with the next due for the period ending 31 March 2026. The last confirmation statement was dated 28 February 2026 and the next is due by 14 March 2027. No material inconsistency between the Companies House filing position and the organisation's advertised activity was identified.

Source: https://find-and-update.company-information.service.gov.uk/company/04168328, accessed 26 May 2026

Companies House status

ThinkTree Hub Ltd (company number 04168328) is recorded as Active on the Companies House register. The company was incorporated on 26 February 2001 as a private limited company. The registered office is 27 Old Gloucester Street, London, England, WC1N 3AX. The last confirmation statement was dated 28 February 2026 and the next is due by 14 March 2027.

Source: https://find-and-update.company-information.service.gov.uk/company/04168328, accessed 26 May 2026

Website status

The website at thinktreehub.com is Active and serving recognisable commercial content related to the accreditation and membership service at the time of this review. Key pages including the homepage, About Us, accreditation, training providers, professional standards, pricing, terms and conditions, and privacy policy are all accessible.

Source: https://thinktreehub.com/, accessed 26 May 2026

Regulatory rulings and public enforcement records

No Advertising Standards Authority rulings against ThinkTree Hub Ltd or thinktreehub.com were identified at the time of this review. No ICO enforcement notices, Trading Standards actions, or other published regulatory rulings against this organisation were identified.

ThinkTree Hub Ltd is registered with the Information Commissioner's Office under registration reference ZB311839, registered on 9 March 2022, with registration expiring 8 March 2027, at payment tier 1. The registered address on the ICO entry matches the company's registered office. The ICO registration number is not published on the website or within the Privacy Policy. Publication of the ICO registration number is recommended practice and supports transparency with individuals whose personal data the organisation processes.

Source: https://www.asa.org.uk/codes-and-rulings/rulings.html, accessed 26 May 2026
Source: https://ico.org.uk/ESDWebPages/Entry/ZB311839, accessed 26 May 2026
Source: https://thinktreehub.com/privacy-policy/, accessed 26 May 2026

Distinguishing CPD from regulated qualifications

The website offers two distinct approval services: CPD Approved Courses and Accredited Courses. The accreditation page states that accredited courses "qualify learners to work in their relevant industries to a high standard" on successful completion. The Training Providers page describes accredited courses as "a full qualification as an Accredited Course recognised by ThinkTree education and others."

The use of the phrase "full qualification" in a commercial accreditation context is potentially misleading. A regulated qualification is one delivered through an awarding organisation recognised by a statutory qualifications regulator — in England, Ofqual. ThinkTree Hub Ltd is not an Ofqual-recognised awarding organisation and does not appear on the Ofqual register of recognised awarding organisations. No statement appears on the website clarifying that ThinkTree Hub accreditation does not constitute a regulated qualification and carries no recognition from Ofqual, Qualifications Wales, SQA Accreditation, or CCEA Regulation.

The Full Membership page additionally states that membership "is accredited with reputable awarding bodies of education" without naming those bodies. This claim, separate from the accreditation service itself, may further contribute to consumers conflating ThinkTree Hub's approval status with recognition by a named statutory or independent awarding body.

Consumers should be clearly informed that CPD accreditation and course approval granted by ThinkTree Hub Ltd does not constitute a regulated qualification.

Source: https://thinktreehub.com/think-training-providers/, accessed 26 May 2026
Source: https://thinktreehub.com/accreditation-courses/, accessed 26 May 2026
Source: https://thinktreehub.com/individual-membership/, accessed 26 May 2026

Unsubstantiated claims

The following claims published on thinktreehub.com were identified as potentially unsubstantiated and require scrutiny under CAP Code rules 3.1 and 3.7 on truthfulness and substantiation:

"Professionally approved and globally recognised courses" — Published on the homepage under the heading "What ThinkTree training providers can offer you." No named international body, jurisdiction, or professional association that confers this global recognition is identified anywhere on the website.

"International accreditation service" — Used on the accreditation page and in the Course Accreditation Policy document. No explanation of the international basis for this designation and no named international recognition body or agreement is provided.

"Accredited with reputable awarding bodies of education" — Stated on multiple membership pages in relation to ThinkTree Hub membership itself. No awarding bodies are named in any publicly accessible page on the website. This claim cannot be independently verified.

"International Professional Recognition" — Listed as a benefit of CPD approval, full accreditation, and centre approval. No body conferring this recognition, and no territories in which it applies, are identified.

"ThinkTree Hub's international recognition and centre approval adheres to a set of rigorous professional standards" — Published on the centre approval page. The phrase "international recognition" is applied to the organisation itself without identifying any external body that has conferred this recognition.

These claims appear in commercial contexts and are material to the decisions of training providers and consumers considering whether to engage with the organisation's accreditation, approval, or membership services.

Source: https://thinktreehub.com/ (homepage), accessed 26 May 2026
Source: https://thinktreehub.com/accreditation-courses/, accessed 26 May 2026
Source: https://thinktreehub.com/individual-membership/, accessed 26 May 2026
Source: https://thinktreehub.com/centre-approval/, accessed 26 May 2026
Source: https://thinktreehub.com/process-for-all-cpd-and-accredited-courses/, accessed 26 May 2026

Further Information about this organisation

Companies House Number

04168328

Companies House Incorporation Date

26 February 2001

ICO Number

ZB311839

ICO Registration Date

9 March 2022

Physical Office Published

Yes — 27 Old Gloucester Street, London, WC1N 3AX

Telephone

Yes

Live Chat

Pricing Published

Yes

Accreditation Criteria Published

Partial

Activities Individually Accredited

Stated

Review Frequency