Sole Trader Courses Ltd trading as GROWFormula

The GROW Certification Programme develops the business skills and working habits health and wellness practitioners need to establish and sustain a viable independent practice. Based on the GROW Formula®, it covers four areas: Get Clients, Relationships, Ourselves and Wealth. The programme combines online learning, workbook activities, guided reflection and practical application with either 12 weekly group coaching sessions or six individual coaching sessions. Topics include client acquisition, marketing, service quality, referrals, professional boundaries, workload management, practitioner wellbeing, pricing and financial organisation. Participants apply the learning to their own practice, supported by coaching and feedback. Practical activities include developing and evaluating a marketing campaign, improving client experiences and financial systems, and creating a personalised plan for continued business development. The programme is intended for self-employed health and wellness practitioners who want to develop a sustainable practice. No prior business or marketing qualification is stipulated in the Coach Handbook.

The GROW Your Business CPD course is a practical marketing course for self-employed health and wellness practitioners who want to attract clients and build a sustainable practice. Based on the GROW Formula®, it provides a structured, step-by-step approach to client acquisition. The course covers defining an ideal client, positioning services, identifying relevant USPs, improving websites and online visibility, reducing barriers to booking, and planning a marketing campaign using the AIDA framework. Learners leave with a clear ideal client profile, practical improvements to make, and a realistic marketing plan they can implement immediately. Participants should be qualified in their health or wellness modality, work directly with clients, and be responsible for attracting clients to their own solo practice. No previous business or marketing training is required. Suitable for new and established practitioners. Online learners need internet access, a suitable device, the video platform, Prerequisites for enrolment Participants should be qualified in their health or wellness modality, work directly with clients, and be responsible for attracting clients to their own solo practice. No previous business or marketing training is required. Suitable for new and established practitioners.